In the News
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April 18, 2014
How Facebook Helps Leasing
Thinking like a student through Twitter, Facebook and Instagram endears student housing owners to students – and that could mean increased occupancy. Alexis Krisay discusses how creating Facebook contests that match your market’s interests boosts engagement on your Facebook page. Use the following social media tips to turn potential residents into signed leases: Discuss what …
February 6, 2014
College Students Promote a Business
How one quick serve uses college-student ambassadors to get the word out. Big Juan’s two locations are within a five-mile radius of the university, and owner Tom Jenkins has used the school to his advantage by tapping into the student population and hiring student brand ambassadors, with the help of Serendipit Consulting in Phoenix. The …
January 6, 2014
Trendsetters – Meet Melissa
Meet Melissa, she’s a PR pro at Serendipit Consulting who has a secret talent for rollerblading. When she’s not busy planning local and national campaigns for clients, you can find her on a beach, hanging out with her family or rooting for the Chicago Bears. Click Here to Read More.
January 6, 2014
The Importance of Strong Property Branding
Brand development, when done correctly, is a lengthy process that involves multiple components and the collaboration of a strong team. After all, this is the foundation that can ultimately make or break the lease-up of your community, so it is important to select a team that understands the branding process and how to truly bring …