ONE 13 came to Serendipit with a fantastic product, but lacking a name, branding and initial messaging. Sprouting from our proprietary brand workshop, the Serendipit team crafted the initial ONE13 brand, taking the product through naming, logo creation, and the first brandfolio. Armed with the new look, key messages and brand traits, the ONE13 brand was ready to be launched to the masses.
- Brand Creation & Logo Development
- Brochure & Sales Collateral Design
- Messaging Refinement