Serendipit Consulting was retained by SUNVEK, a Phoenix-based roofing company specializing in commercial and residential roofing, maintenance and repairs. The campaign goals were to increase brand awareness, establish SUNVEK as a trusted roofing expert in the Valley and promote its commercial services. Over a 12-month campaign, Serendipit secured 45 media placements including 9 TV segments, 23 local online and print features and more than 10 commercial real estate and roofing trade features.
- The first day SUNVEK’s Arizona Business Gazette article ran, the company received 5 calls inquiring about services - directly attributable to the article.
- Within a week of the Arizona Business Gazette article it was picked up by AZCentral.com and printed in the Arizona Republic.
- SUNVEK received more than 12 calls inquiring about services.
- Eric Skoog, President and spokesperson of SUNVEK, has seen an uptick in recognition from his multiple TV segments secured by Serendipit.