Year 2020

Your Brand & Marketing During the Holidays

Marketing During the Holidays Marketing during the holidays is key to many brands, but it’s essential to balance holiday-specific messaging with your overall brand positioning. Why is brand consistency important? Well, maintaining a consistent brand identity is smart because it…

The When & Why for Creating a Sub-Brand

Creating a Sub-Brand: What is a Sub-Brand? If you are in marketing, you may have heard the term sub-branding once or twice and found yourself asking, “what is a sub-brand?” It’s not as complicated as it sounds. A sub-brand is…

Simplifying Your Social Media Content Strategy

Simplifying  Instagram Content Creation If you’re here, you’re likely looking for some help creating a Social Media Content Strategy. If so, you’re in the right place! We’re going to give you some Instagram content creation tools, content ideas, and the…

PR in Real Estate and Becoming an Industry Expert

How the Real Estate Industry Can Use PR for Brand Awareness Public Relations is a powerful tool for a lot of different industries including real estate, whether residential or commercial and can greatly increase brand awareness. PR in real estate…