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The MLB's Snapchat Strategy

When it comes to connecting and marketing to its fan base, nobody does it better than the MLB. They are constantly searching for new and exciting ways to branch out and connect with current fans as well as reach a…

The Millennial Spokesperson

The Millennial Spokesperson As I am sure you are all aware, Jimmy Fallon recently took over The Tonight Show due to his popularity and large following of fans. Fallon did a great job of creating a name for himself and…

Branding Your Student Housing Community

Branding Your Student Housing Community Serendipit shines light on why it is important to create a strong brand for your student housing community. Your student housing community’s brand is the single most important component to keep in mind because that…

Weekly Wrap-Up: Instagram Tips for Business

Weekly Wrap-Up: Instagram Tips for Business Serendipit wraps up the week with a look at how to incorporate Instagram into your marketing mix. Have you been wanting to use Instagram to help market your company but don’t know where to…

Twitter Connecting the World one Tweet at a Time

Twitter Connecting the World one Tweet at a Time This new era of the Internet has drastically changed the way we communicate with one another. Social media has made interacting and socializing with people on the opposite side of the…

Weekly Wrap-Up: Hashtags, Hashtags and More Hashtags!

Weekly Wrap-Up: Hashtags, Hashtags and More Hashtags! Serendipit Consulting wraps up the week with the latest and greatest news about hashtags.  The infamous hashtag, which has defined the use of Twitter, and recently Instagram, is finally making its way into…